AirAsia, Singapore Tourism Board Launch Partnership to Promote Travel

Tony Fernandes, CEO of Capital A and Keith Tan, Chief Executive of Singapore Tourism Board signed the MOU.

Kuala Lumpur/Singapore: AirAsia and the Singapore Tourism Board (STB) have signed a Memorandum of Understanding (MOU) to promote travel to Singapore.

As part of this partnership, travellers from the region can now access a wide range of attractive travel deals to Singapore on the airasia Super App.

Users of the Super App, which has travel and lifestyle offerings, can now book tourism experiences in Singapore such as flight and hotel packages, meals and other experiences. These have been added to the Super App platform as part of the partnership.

In addition, both parties will also work together to pilot digital solutions to enhance the visitor experience in Singapore, as well as exchange knowledge and insights that will deepen their understanding of travellers from Southeast Asia markets – for example, traveller spending patterns. airasia and STB will also jointly promote Singapore through marketing campaigns and content partnerships.

Current Issue

 

DSA

Social Media Updates

Recent

Embraer and Brazilian Air Force Begin Studies for Special Mission Platforms
12-04-2024

 Embraer and the Brazilian Air Force announced the beginning of...

Embraer and ENAER Announce Cooperation Agreement
12-04-2024

Embraer and ENAER (National Aeronautical Company of Chile)  announced two...

Liebherr Enters Air Cargo Market
10-04-2024

Liebherr-Aerospace Saline and LHColus announce the signature of a Sole...

Mikael Adelsberg appointed Chief Digital Officer, Saab
10-04-2024

Saab has appointed Mikael Adelsberg as Chief Digital Officer and...

ROSOBORONEXPORT Offers Assistance to the Partners in Equipping Airborne Forces
10-04-2024

JSC ROSOBORONEXPORT (part of Rostec State Corporation) offers the foreign...